The city flag of Syracuse, NY, representing the 145,000 Syracuse residents that call the city home
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Syracuse’s First Light Flag
The redesigned city flag for the city of Syracuse, NY. It was adopted through ordinance of the Common Council on June 20th, 2023.
The First Light flag is a distillation of Syracuse as a whole. It’s representative of the totality of the city’s history. It’s symbolic of its land, its people, its hopes, and dreams.
Role - Creator, Creative Director, Designer and Copywriter for the flag and all of it’s touch points.
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Flag Homepage
A responsive website that takes users through the history of the project, the symbolism behind the flag, and the ways the new flag design can be used.
Role - Creative Director, Designer and Copywriter
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Flag Mockups
Mockups showcasing what the new flag would look like in realistic situations and well-known locales through out Syracuse, NY.
Role - Creative Director, Designer
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Merchandise Mockups
Mockups showcasing ways the new flag design could be used in commercial products.
Role - Creative Director, Designer
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Design Variations
Variations of the new standard flag design that incorporate the visual languages of minority communities, including LGBTQIA+ and communities of color.
Role - Creator, Creative Director, Designer
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Local Product Integration Mockups
Mockups showcasing ways the new flag design could be used in commercial products for local Syracuse businesses.
Role - Creative Director, Designer
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Community Art Mockups
Mockups showcasing ways the new flag design could be used in public art projects, way finding, and welcome signage.
Role - Creative Director, Designer
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Creative Applications
Examples of how the flag design could be used in other creative applications.
Role - Creative Director, Designer